{"id":22557,"date":"2020-03-16T07:24:14","date_gmt":"2020-03-16T12:24:14","guid":{"rendered":"https:\/\/www.cyberprmusic.com\/?p=22557"},"modified":"2024-08-22T10:54:49","modified_gmt":"2024-08-22T10:54:49","slug":"podcast11","status":"publish","type":"post","link":"https:\/\/cyberprmusic.com\/podcast11\/","title":{"rendered":"The Cyber PR Music Podcast: Why Authenticity is Key with Emily White"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It was a pleasure catching up with Emily White, my longtime friend and force in this industry, for The Cyber PR Music Podcast. Emily is the author of two excellent books, a professor at NYU\u2019s Clive Davis Institute of Recorded Music, co-founder of Collective Entertainment, and co-founder of the non-profit #iVoted. Her experience in management and as an entrepreneur is unparalleled.\u00a0<\/span><\/p>\n<p>I also had the pleasure of representing Emily as her publicist for her podcast and her book. <em><span style=\"font-weight: 400;\"><strong>How To Build A Sustainable Music Career And Collect All Revenue Streams<\/strong> <\/span><\/em><a href=\"https:\/\/cyberprmusic.com\/casestudy\/emily-white\/\" target=\"_blank\" rel=\"noopener\">Here is what we achieved on her behalf.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22558 size-medium\" src=\"https:\/\/www.cyberprmusic.com\/wp-content\/uploads\/2020\/03\/1-768x384.png\" alt=\"Emily White Cyber PR Music Podcast Ariel Hyatt\" width=\"768\" height=\"384\" \/><\/p>\n<p><iframe loading=\"lazy\" style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/13500374\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/f221a3\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h4><span style=\"font-weight: 400;\">LISTEN TO THE CYBER PR MUSIC PODCAST HERE: <strong><span style=\"color: #ff00ff;\"><a style=\"color: #ff00ff;\" href=\"https:\/\/open.spotify.com\/episode\/4zanPp3mCYTl0QlDdOU49e?si=C58mPB6CSn-j9r3DZkvE8Q\">SPOTIFY<\/a><\/span> | <span style=\"color: #ff00ff;\"><a style=\"color: #ff00ff;\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/why-authenticity-is-key-with-emily-white\/id1462931317?i=1000468533144\">APPLE PODCAST<\/a><\/span> | <span style=\"color: #ff00ff;\"><a style=\"color: #ff00ff;\" href=\"https:\/\/youtu.be\/Fzi8LM92wlI\">YOUTUBE<\/a><\/span><\/strong><\/span><\/h4>\n<p><b>In this episode, Emily and I discuss the following:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Her new book, How To Build A Sustainable Music Career And Collect All Revenue Streams<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Emily\u2019s background at Collective Entertainment and her non-profit #iVoted<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Emily\u2019s time with The Dresden Dolls and what she learned from her work tour managing them<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">The importance of building and nurturing your email list<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Answers to her most asked question at Clive Davis: how do I get a manager?<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Where artists are making mistakes NOW<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">How and why you should collect data from your fans on your website<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Why you should never pay for followers and be cautious about running ads on social media<\/span><\/h5>\n<\/li>\n<li style=\"font-weight: 400;\">\n<h5><span style=\"font-weight: 400;\">Everything you need to know about Text Clubs<\/span><\/h5>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Connect with Emily White:<\/b><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/emwizzle\/?hl=en\" class=\"broken_link\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/CollectiveEntInc\/\" class=\"broken_link\"><span style=\"font-weight: 400;\">Collective Entertainment Instagram<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/iVotedConcerts\/\" class=\"broken_link\"><span style=\"font-weight: 400;\">#iVoted Concerts Instagram<\/span><\/a><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22559 size-medium\" src=\"https:\/\/www.cyberprmusic.com\/wp-content\/uploads\/2020\/03\/2-768x384.png\" alt=\"Cyber PR Music Podcast Ariel Hyatt Emily White\" width=\"768\" height=\"384\" \/><\/p>\n<h5><span style=\"font-size: 12pt;\"><b>Connect with Ariel Hyatt &amp; Cyber PR Music<\/b><a href=\"https:\/\/www.instagram.com\/cyberpr\/\" class=\"broken_link\"><b>\u00a0<\/b><\/a><\/span><\/h5>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.instagram.com\/cyberpr\/\" class=\"broken_link\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.linkedin.com\/company\/ariel-publicity-cyber-pr\"><span style=\"font-weight: 400;\">LinkedIn<\/span><\/a><\/span><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.youtube.com\/user\/ArielPublicity\"><span style=\"font-weight: 400;\">YouTube<\/span><\/a><\/span><\/p>\n<h5><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-22560\" src=\"https:\/\/www.cyberprmusic.com\/wp-content\/uploads\/2020\/03\/3-768x384.png\" alt=\"Cyber PR Music Podcast Ariel Hyatt Emily White\" width=\"768\" height=\"384\" \/><\/h5>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Links to Other Resources Mentioned:<\/span><\/p>\n<p><a href=\"https:\/\/www.collectiveentinc.com\/book2\"><span style=\"font-weight: 400;\">How To Build A Sustainable Music Career And Collect All Revenue Streams<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.collectiveentinc.com\/\"><span style=\"font-weight: 400;\">Collective Entertainment<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/iVotedConcerts\/\" class=\"broken_link\"><span style=\"font-weight: 400;\">#iVoted Concerts<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.textedly.com\/\"><span style=\"font-weight: 400;\">Textedly<\/span><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-22561\" src=\"https:\/\/www.cyberprmusic.com\/wp-content\/uploads\/2020\/03\/4-768x384.png\" alt=\"Emily White Ariel Hyatt The Cyber PR Music Podcast\" width=\"768\" height=\"384\" \/><\/p>\n<p>&nbsp;<\/p>\n<h5><strong>Other Ways I Can Help:<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">1) Check out my\u00a0 ebook <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/cyberprmusic.com\/book\/social-media-tuneup\/\"><span style=\"font-weight: 400;\">Social Media Tuneup<\/span><\/a>,<\/span><span style=\"font-weight: 400;\"> to walk yourself how to ratchet up your social media presence across all channels effectively<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2) Read any 300+ blog posts I have written to help you get ahead in the business. My main focus areas are <\/span><a href=\"https:\/\/cyberprmusic.com\/category\/music-marketing\/\"><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">marketing<\/span><\/span><\/a><span style=\"font-weight: 400;\">, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/cyberprmusic.com\/category\/music-pr\/\">m<\/a><\/span><\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/cyberprmusic.com\/category\/music-pr\/\"><span style=\"font-weight: 400;\">usic PR<\/span><\/a><\/span><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/cyberprmusic.com\/category\/crowdfunding\/\"><span style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\">crowdfunding<\/span><\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/cyberprmusic.com\/category\/making-money-with-music\/\"><span style=\"font-weight: 400;\">making money.<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">3) <\/span><span style=\"text-decoration: underline;\"><a href=\"http:\/\/offers.cyberpr.com\/free-music-marketing-plan-checklist:\" class=\"broken_link\"><span style=\"font-weight: 400;\">Join the Cyber PR Music Email <\/span><\/a><\/span><span style=\"font-weight: 400;\">and get my FREE <strong>Music Marketing\u00a0 Checksheet<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It was a pleasure catching up with Emily White, my longtime friend and force in this industry, for The Cyber PR Music Podcast. Emily is the author of two excellent books, a professor at NYU\u2019s Clive Davis Institute of Recorded Music, co-founder of Collective Entertainment, and co-founder of the non-profit #iVoted. Her experience in management [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":29582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[115],"tags":[111,2205,124,858,119,122],"collection":[2186,2188],"class_list":["post-22557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cyber-pr-music-podcast","tag-ariel-hyatt-podcast","tag-authenticity","tag-bandsintown","tag-emily-white","tag-podcast","tag-the-cyber-pr-music-podcast","collection-mindset","collection-the-cyber-pr-music-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Cyber PR Music Podcast: Why Authenticity is Key with Emily White - Cyber PR Music<\/title>\n<meta name=\"description\" content=\"In the Cyber PR Music Podcast, we speak to Emily White about her experience in management, her new book, and her life as an entrepreneur.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cyberprmusic.com\/podcast11\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Cyber PR Music Podcast: Why Authenticity is Key with Emily White - Cyber PR Music\" \/>\n<meta property=\"og:description\" content=\"In the Cyber PR Music Podcast, we speak to Emily White about her experience in management, her new book, and her life as an entrepreneur.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cyberprmusic.com\/podcast11\/\" \/>\n<meta property=\"og:site_name\" content=\"Cyber PR Music\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-16T12:24:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-22T10:54:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cyberprmusic.com\/wp-content\/uploads\/2020\/03\/PODCAST-EPISODE-ART-2-980x980-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"980\" \/>\n\t<meta property=\"og:image:height\" content=\"980\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ariel Hyatt\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ariel Hyatt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/\",\"url\":\"https:\/\/cyberprmusic.com\/podcast11\/\",\"name\":\"The Cyber PR Music Podcast: Why Authenticity is Key with Emily White - Cyber PR Music\",\"isPartOf\":{\"@id\":\"https:\/\/cyberprmusic.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cyberprmusic.com\/wp-content\/uploads\/2020\/03\/PODCAST-EPISODE-ART-2-980x980-1.png\",\"datePublished\":\"2020-03-16T12:24:14+00:00\",\"dateModified\":\"2024-08-22T10:54:49+00:00\",\"author\":{\"@id\":\"https:\/\/cyberprmusic.com\/#\/schema\/person\/bdf285b89bc557389ed1d62981c9b87f\"},\"description\":\"In the Cyber PR Music Podcast, we speak to Emily White about her experience in management, her new book, and her life as an entrepreneur.\",\"breadcrumb\":{\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cyberprmusic.com\/podcast11\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/#primaryimage\",\"url\":\"https:\/\/cyberprmusic.com\/wp-content\/uploads\/2020\/03\/PODCAST-EPISODE-ART-2-980x980-1.png\",\"contentUrl\":\"https:\/\/cyberprmusic.com\/wp-content\/uploads\/2020\/03\/PODCAST-EPISODE-ART-2-980x980-1.png\",\"width\":980,\"height\":980},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cyberprmusic.com\/podcast11\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cyberprmusic.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Cyber PR Music Podcast: Why Authenticity is Key with Emily White\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cyberprmusic.com\/#website\",\"url\":\"https:\/\/cyberprmusic.com\/\",\"name\":\"Cyber PR Music\",\"description\":\"Your premier resource for all things digital PR. 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